Why Is Art Good for a Comunity Why Is Art Mural Good for a Comunity
"Community murals as economic development tools" past CCED Director Amy Whitehead and CCED 2015 intern Katelyn Wilkins was originally published in Arkansas Municipal League's City & Town magazine.
The arts tin exist a useful tool for economic evolution at the local level. Many municipalities in Arkansas are get-go to encompass arts-based initiatives every bit a development tool. "Arts programs and quality-of-identify initiatives are the minimum price of access when competing in a global marketplace for jobs and investment," said Tim Allen, President and CEO of the Fort Smith Regional Sleeping room of Commerce. "On a local level, community murals and other arts initiatives encourage a sense of excitement amid the citizens and promote reinvestment in downtown."
Recently featured in state publications was a calendar week long festival in Fort Smith called The Unexpected Projection: A Festival of Murals, where artists from effectually the globe converged on the city to paint 7 murals as part of a larger arts-based festival. Other cities, such as Conway and N Lilliputian Rock, have embraced arts as a strategy for tapping into community talent and expanding the cultural offerings of the community in order to create the kind of place where residents and visitors are eager to alive and visit.
Americans for the Arts, a leading nonprofit for advancing the arts, provides insight on why the arts tin can have a positive impact on the economy, including:
- Arts are an export industry—$72 billion was the
export value of the arts in 2011. - Arts drive tourism—the U.S. Department of Commerce reports that the percentage of international travelers visiting museums on their trips to the U.South. has steadily increased since 2003.
- Arts strengthen the economic system—the U.Southward. Bureau of Economic Analysis reports that the arts and culture sector represents 3.25 percent of Gross domestic product, and generates $135 billion in economical activity annually.
Arts are adept for local merchants—attendees at nonprofit arts events spend coin on meals, parking, and babysitters, thus stimulating the economic system.
Many cities that want to begin working on a community-based arts initiative begin with a mural in their downtown area. Co-ordinate to Dr. Gayle Seymour, Acquaintance Dean of UCA's College of Fine Arts and Advice, in that location are reasons this may be a proficient place to offset. They tin be fast and cheap. Though the process for creating a landscape can take close to a year, the actual fourth dimension needed to pigment the landscape is only one to two months. Considering the high cost of other development projects, murals only price between $25,000 and $35,000 for the artist, scaffolding, paints, signage, and other supplies. This makes them financially accessible to many communities, though pooling of local resources is usually necessary.
"Most grants in the arts are made to nonprofit organizations (schools, arts agencies, etc.) and require matching funds, usually a 1:ane match," Seymour said. "This requires many partners who can contribute cash, personnel, supplies, in-kind services, etc. Easy options are Arkansas Arts Council and Mid-America Arts Alliance." In one case murals are complete, they are safety and easy. Murals also crave limited maintenance. According to her experience, Seymour advised that murals can concluding up to 25 years if an appropriate site is selected and properly prepared.
Finally, one of the almost important aspects of a landscape is its connection to community history and values. This provides community zipper to the landscape, making people more probable to want to preserve the mural while too attracting tourists looking for art that reflects local culture. If a city is interested in creating a mural, the local team should seeks ways to involve the community either through blueprint or artist selection, site option, and/or assisting with painting the mural with oversight from the creative person. For a truly community-based landscape, pick of the right artist will mean that person will listen to and involve the public, as well as champion the procedure.
Murals accept the opportunity to tell the community'due south story, create a unique feel, engage citizens, increase foot traffic and tourism, increment appreciation for the arts and artists, and increase overall bewitchery of the infinite. Allen sees this as the instance for Fort Smith. "When a company or consultant visits Fort Smith, the economical development benefit of the arts is evident; they see we are growing our community, supporting the arts, and creating a vibrant quality of identify for their employees and families," Allen said. "This makes Fort Smith more competitive when compared to larger cities with a robust arts program."
Source: https://uca.edu/cced/2016/07/05/community-murals-as-economic-development-tools/
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